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How Many People Use TikTok

Published August 3, 2024

It’s no surprise that TikTok has become one of the most popular social media platforms today. Both its user count and the time spent on TikTok by users are growing at an exceptional rate. We will take a look at how many people use TikTok and some helpful insights you may find surprising.

How Many People Use TikTok Today

There are currently over 1.5 billion people actively using TikTok. By the end of 2024, there will be over 2 billion users worldwide. This demonstrates just how massive the platform has become in just a few years since its launch.

Currently, Indonesia is the country with the most users, at 127.5 million. However, the United States is a close second, with 121.5 million people using the app regularly. In third place is Brazil, where 101.8 million people are on the platform.

TikTok’s growth rate is especially impressive when looked at since 2018. It has grown from just under 350 million in that year to one billion in 2021, and to over 2 billion being projected for the end of 2024.

How Many People Use TikTok in 2025-2029

The growth rate of TikTok is approximately 37% annually. With around 8 billion people in the world, and a plurality being too young to use the app, it will not be possible to sustain such a significant growth rate for the long-term. However, analysts still project major growth for the platform for the rest of the decade.

By 2029. It’s expected that TikTok will grow to a whopping 2.4 billion global users. However, the growth rate will be lower than what it has enjoyed in years past, coming in at around 4.2% for 2025, according to projections. From 2026 up to 2029, this growth rate is expected to decline to around 3% annually.

Conclusion

TikTok continues to grow every year, with Indonesia and the United States using it more than anywhere else. With over 1.5 billion people on the app today, TikTok is already massively popular, and is expected to continue growing until at least the end of the decade.

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Written By:
AUTHOR & EDITOR-IN-CHIEF

Jessica is a consultant, researcher, and the editor-in-chief of the Buzzoid blog, who specializes in social media, marketing, and digital strategy. She is a graduate of Antioch College and earned her MBA at Boston College’s Carroll Graduate School of Management, specializing in STEM Management.

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