You might be wondering how a growing number of accounts are getting a blue check next to their account names. You may also be wondering “How much is a blue check on Instagram?”
The good news is that obtaining a blue check no longer requires you to be rich or famous. Getting verified on Instagram is now both easy and affordable.
What Is a Blue Check on Instagram?
Before we get into the cost of a coveted blue check on Instagram, it helps to understand exactly what this blue check means.
When an IG account has a blue checkmark, it means it has gone through Instagram’s verification process. The verification badge, which looks like a blue checkmark, is a sign to other users that the account is genuine and belongs to the user. A blue check is often used to authenticate artists, influencers, brands, and organizations.
Essentially, any brand that has a strong presence and following on Instagram is likely to have a verification badge. Today, with imposters looking to scam unsuspecting followers of their favorite brands, it is more important than ever to show your account’s authenticity.
Legacy Vs Meta Verified
Originally, accounts that were “notable and unique” were the only ones possible to receive a blue check. It was never exactly specified what this meant, making the process of obtaining one quite enigmatic. However, judging by which accounts had blue checkmarks during this period, you would have had to be a well-known celebrity or major brand.
Today, anyone can pay a small fee to get a blue check via Meta Verified.
There are a few key benefits to getting your IG account verified:
- Increase trust in your account being genuine and authentic due to the KYC process anyone wishing to get a blue check must go through.
- Receive complimentary account monitoring that further protects your account from potential impersonators, as well as hackers.
- Ensure your account appears at the top of search results whenever someone searches for your name.
- Special access to unique Stickers for your Stories and Reels.
The requirements for getting a blue check on Instagram are simple. You need to fulfill the following requirements:
- Have an IG profile that includes your real name and has your face in the profile photo
- Maintain a posting history
- Present a government-issued ID matching your profile name and photo
- Enable two-factor authentication for your IG account
- Avoid violating IG’s ToS and Community Guidelines
If you believe you can meet these requirements, you can move forward with paying for a blue check via Meta Verified.
How Much Is a Blue Check on Instagram?
If you meet the criteria for getting Meta Verified, you can confidently start the process and pay for a blue check.
The cost for a blue check on Instagram starts at $15 per month, with additional tiers up to $150/month.
Here is a breakdown of the different Meta Verified tiers:
- Standard ($15/month) – Designed for Creators and includes a blue check, impersonation protection, elevated support, and enhanced profile
- Business Standard ($15/month) – Designed for Business profiles and includes a blue check, impersonation protection, elevated support, and enhanced profile + a verified channel on Whatsapp, along with a custom web page, multi-agent, and prioritized support on Whatsapp
- Business Plus ($50/month) – Designed for Business profiles and includes a blue check, impersonation protection, elevated support, links in Reels, featured account, and enhanced profile + a verified channel on Whatsapp, along with a multi-agent
- Business Premium ($150/month) – Designed for Business profiles and includes a blue check, impersonation protection, elevated support, links in Reels, employee impersonation protection, customized messaging chats, and enhanced profile + a verified channel on Whatsapp, along with a multi-agent
How to Get Meta Verified
If you are ready to get your blue check on Instagram, take the following steps:
- Open the Instagram app
- Tap on your profile photo in the bottom-right of the screen
- Tap the hamburger menu (three horizontal lines) in the top-right of the screen
- Tap on Accounts Center
- Tap on Meta Verified
- Tap the Next button
- Tap the Sign up button located under your IG profile
- Tap the Pay to get benefits button
- Tap the Subscribe button to confirm your payment
Note: You may be charged slightly less than $15/month depending on special offers that Instagram may be running at the time of your subscription.
Once you have made your payment, you will then be requested to fulfill some KYC steps within the app. You will get 72 hours to finish the verification process. If you don’t complete it within this timeframe, you will get refunded.
It may take up to 48 hours before you see the blue check on your profile page.
Note: It will not be possible to change your IG username or birthday once you go through Meta Verified. If you find the need to update these details, you will first need to cancel your Meta Verified subscription and then re-subscribe.
Conclusion
Now that you know the answer to the question “How much is a blue check on Instagram?” you can select the tier best for your purposes and begin to reap the benefits of being Meta Verified. As long as you follow Instagram’s Terms of Service and Community Guidelines, and fulfill a few requirements like KYC, you will get to have a blue checkmark on your profile.
