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How to Add Yours on Instagram for Stories and Reels

Published February 18, 2024

Instagram has come a far way from its origins as a photo sharing app. One of its most revolutionary upgrades was the addition of Stories, followed by Reels. What most people don’t realize exists is the “Add Yours” sticker. 

What the “Add Yours” feature provides users is the means to contribute in a more collaborative and communal way. 

We are going to walk you through how to Add Yours on Instagram for your Stories and Reels so you can leverage this great feature.

What Is the “Add Yours” Sticker on Instagram?

The Add Yours sticker is something users on Instagram can place into their Stories and Reels with the intention of cultivating more interactions with other people.

Rather than just posting a Story or Reel, integrating the Add Yours sticker adds a new dimension to the posted content. This sticker allows you to invite your followers to become directly engaged in your content. Your followers can add their own content, including:

  • Photos
  • Videos
  • Text

This means the Add Yours feature increases the feeling of having a community rather than just passive followers, thanks to the increased collaboration possible.

Your followers will be happy to have the ability to contribute to your shared Stories or Reels because they will feel included in the content creation process. You will also be encouraging greater creativity from your followers, which can further increase the connection your followers feel with you and vice versa. 

Why You Should Use the “Add Yours” Sticker

If you use Stories and Reels as part of your Instagram content strategy, you will introduce an added layer of creative engagement opportunities when you start using the Add Yours sticker. The sticker makes it easier to engage with your followers in a much more intimate way, which also allows for more creative expression to spring forth, leading to you seeing your community grow closer and stronger.

Let’s focus in on the greatest benefits of using Add Yours on Instagram:

Increase Engagement

Add Yours allows you to enjoy more engagement than if you don’t use it. This is all because it acts as an invitation to your followers to become contributors on your Stories and Reels. You no longer become the sole content creator for those content types you share. Your followers can now add their own input into your content.

Adding the Add Yours prompt to your Stories and Reels opens the door for your followers to share their own content that can be integrated into yours.

Cultivate Creativity

When you start using Add Yours, you are opening the floodgates for your followers to contribute their creative expressions. Imagine crowdsourcing artistic creativity, personal stories, and unique insights revolving around the theme or topic of your content. The degree of creativity could skyrocket.

Create a Strong Community

Social media is all about connecting and engaging with others. With Add Yours, you can create a strengthened community through the collaboration it allows. People can discover others who have similar interests, beliefs, and ideas to them.

Imagine the opportunities for collaborating with your followers in a way where people are sharing and exchanging tips, encouraging each other, and supporting one another. 

How to Add Yours on Instagram

Armed with knowing the benefits of using Add Yours for your Stories and Reels, we will now go over how you can integrate this helpful sticker.

Take the following steps:

  1. Open the Instagram app
  2. Tap on the + icon in the bottom menu in your feed
  3. Tap on Reel or Story in the menu at the bottom-right of the screen
  4. Select the photo or video you wish to share as a Reel or Story, or create a new one from scratch using your camera
  5. Tap on the Sticker icon in the top menu of the screen
  6. Tap on the Add Yours Templates button or search for it in the search bar
  7. Write something custom that others can respond with or tap on the Dice icon at the bottom of the screen and select your preferred Add Yours template
  8. Tap on Continue to confirm
  9. Tap the arrow at the bottom-right of the screen to complete your story’
  10. Tap Share to share your story

Contribute to Someone Else’s Add Yours

If you would like to become a contributor to someone else’s Add Yours in their Story or Reel, all you need to do is tap on the Add Yours sticker if they have one in their content. Then, you share your input.

You can now enjoy a richer Instagram experience whether you create content or engage with content from your favorite influencers, friends, or businesses.

How to See Replies to Add Yours

You can easily and quickly see the replies to your Stories and Reels that integrated Add Yours. 

Here is what you should do:

  1. Open the Instagram app
  2. Tap on your profile picture in the top-left of your screen to get to your Story or Reel
  3. Tap on the content you created with the Add Yours replies from others
  4. Scroll down to see what your followers have sent as their replies


Add Yours is an engagement-enriching feature Instagram offers that allows your followers to participate in your Reels and Stories. This means that they are no longer just simply passive observers of your content. Your followers can directly collaborate with you on your Stories and Reels to add their own insights, opinions, and additions as content co-creators.

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Written By:
Jessica is a writer who specializes in social media, marketing, and digital strategy. She is a graduate of Antioch College and earned her MBA at Boston College’s Carroll Graduate School of Management, specializing in STEM Management. Her work has been published in numerous academic journals and mainstream publications. She lives in New England with her husband, two children, and three dogs.
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