Have you ever wanted to get rid of a post on your Instagram feed, but not delete it forever? Or look at an old story post? The good news is that Instagram’s archiving feature let’s you access old Instagram stories as well as keep a vault of posts you no longer want on your feed.
What is Instagram Archiving?
Instagram archiving is a feature designed so you can save content without having it on display for your followers. There are tons of reasons someone may want to archive posts. A breakup, bad memories, business changes or just wanting to clean up the feed. Businesses may want to do an audit and archive regularly to make sure they have only the most effective posts on their public feed.
When you archive a post, the likes and comments will be saved with it. If you change your mind, you can add the post back to your feed and it will take its former place as if it never left. Story posts are stored in a calendar so you can access them by the date you posted it. These posts can be reshared, but it will have the original date on it.
How to Archive an Instagram Post
If you’re ready to archive an Instagram post, here’s how to do so.
- Open Instagram
- Go to the Post You Want to Archive
- Click on the three dots at the top right
- In the menu, choose Archive
- The post will automatically be removed from your profile so visitors can’t see it
- If you change your mind, you can add the post back to your feed from your Archive page
Archiving Instagram Posts Efficiently
If you’re running an influencer or business Instagram account, it’s important to keep your content in tip top shape. Using the Archive feature is a great way to remove outdated content that may not fit with your current brand identity. Here are some tips for getting the most out of the Instagram Archive.
Audit Your Profile Regularly
To keep content relevant and consistent, audit your profile. Scan it for content that may not fit your brand’s identity anymore. The Archive can help you freshen up your profile without having to permanently delete posts.
Don’t Be Afraid to Experiment
The great thing about the Instagram archive feature is that you can experiment with posts, and easily remove them. Putting them in the archive won’t change your algorithm or metrics. So, if something doesn’t do very well, you can hide it and it won’t ruin anything.
You Can Bring Old Posts Back
What we love about the Instagram archive feature is that you can bring posts back. It also will show you what you posted on the same day previously, so you can share a memory to your story.
Closing Thoughts
Simply put, if you aren’t using the Instagram archive feature instead of deleting posts, you should. You never know when you might want that content back and it could be lost forever!