How to Change Your Facebook Page Name

Key Takeaways

• To update your Facebook page name, go to the settings and look for the ‘Edit Page Info’ area.
• Facebook might need between 3-14 days to approve your requested name update.

Introduction

Which sounds better: thefacebook.com or facebook.com?

What about Pete’s Super Submarines or Subway?

Brad’s Drink or Pepsi-Cola?

Blue Ribbon Sports or Nike?

You get the idea.

Sometimes, as our brand changes, so does our name.

And as your business evolves, keeping your Facebook page name updated to match your new branding is extremely necessary!

Having consistent branding online is something that so many new and old businesses struggle with, especially when it comes to updating their Facebook pages. But it’s just a quick, 5-minute fix (we promise)!

Our guide will teach you how to change your Facebook page name.

You’ll learn the proper steps for changing your page name, whether it’s to reflect a company rebrand, typo fix, or simply a refreshed identity.

Why Change Your Facebook Page Name?

There are several reasons why you might want to change your Facebook Page’s name.

Here are the 4 most common reasons (that you can probably relate to):

1. Rebranding your business.
2. The current name no longer reflects the page’s content or purpose.
3. Correcting a typo or mistake in the current page name.
4. Updating the name to better match your business’s website or other social media profiles.

Honestly, it doesn’t really matter why you want to change your business name.

What matters is that updating your Facebook business page name is extremely easy and can make a huge difference in how you’re perceived online.

So if you need to make a name update to your page, let’s get to it!

How to Change Your Facebook Page’s Name on the Computer

Updating your Facebook Page’s name from your computer is super simple. In only 7 steps, you’ll be able to implement that long-awaited change in minutes.

Here’s how to do it from a browser:

Keep in mind that this process is only available for those with access to manage a Page. If you only have task access, you won’t be able to request a name change.

NOTE: Changing the name of your Page does not alter its username.

How to Change Your Facebook Page’s Name on Mobile

Don’t have access to a computer right now? No problem! You don’t need a desktop to change your Facebook business page name.

These next steps will work with the Facebook app from both an Android and IOS device (iPhone, iPad, etc.).

And you’re done! See? Super easy! All that’s left to do is wait for Facebook to approve the name!

What to Do if You Don’t See the Option to Edit Your Facebook Page Name

If you’re trying to change your Facebook Page’s name but can’t find the option to do so, it might be due to a few reasons like:

1. Lack of Proper Page Role or Access
2. Recent Name Change
3. Page Limitations
4. Regional Pages Under a Global Page

1. Lack of Proper Page Role or Access

Only certain roles have the ability to change a Page’s name.

If you can’t see the option, you might not have the necessary permissions.

• Solution:Check your current role and see if you have either admin or editor access (since these roles typically include the ability to make page name changes).
  • If you don’t, you can request it or ask an admin to change the name themselves.

2. Recent Name Change

Facebook has a cooling-off period for name changes to prevent abuse.

If your Page’s name was changed recently, either by you or another admin, you’ll have to wait a bit before you can change it again.

Why does this exist? This policy is in place to maintain consistency and prevent confusion among your followers. And trust us, changing your name too many times is never good for retention.

• Solution 1: Wait for the cooldown period to end.
• Solution 2: If the change is urgent, you can try reaching out to Facebook support for assistance (but there is no guarantee that support will be able to help you).

3. Page Limitations

Sometimes, Facebook places restrictions on Pages for things like suspicious activity or violations of community standards.

Both of these situations are far from ideal (and we know you’re probably already aware of that).

But if you find yourself unable to change your Page name due to these reasons, it’s a clear indication that it’s time to address and rectify any underlying issues.

This means having stricter rules, kicking out members that frequently violate rules, and restructuring your content strategy/marketing efforts to better align with Facebook’s community standards.

Can’t I worry about this later? Why does it matter right now?

Well, if your Page is currently under any restriction, you’ll lose the ability to change its name until the issue is resolved.

• Solution:Resolve any restrictions or violations on your Page.
  • Check your Page’s status in the Page settings under ‘Page Quality’ to see any issues Facebook may have flagged.
  • Address these issues by following Facebook’s guidelines. You can also submit an appeal if you believe there has been a mistake.
  • Once the limitations are lifted, you should be able to change your Page’s name again.

4. Regional Pages Under a Global Page

If your Page is part of a larger, global brand’s network of Pages (often set up to target specific regions or languages), you may find that you’re unable to change its name independently.

• Solution: Coordinate with the global Page’s admin.
  • If you manage a regional Page and need to change its name for accuracy or rebranding, contact the administrators of the global Page. They can make the change on your behalf or grant you the necessary permissions to do so.

FAQs on How to Change Your Facebook Business Page Name

Is It Possible to Rename My Facebook Page?

Absolutely! You’re free to change your Facebook page’s name if you’re the admin of the page.

If you’re not the admin of the page, you can only change the name if the page has not gotten over 200 likes.

Does Facebook Have Rules for Changing Page Names?

Yes, Facebook has certain page naming rules to make sure everything fit within their standards.

• Your new name should closely reflect what your page is about.
  • For example if your page is focused on talking exclusively about dogs, the name of the page should not include the word “Banana” (or any other irrelevant word).
• It shouldn’t mislead anyone.
  • For example, do not name your page “Petc0”
    • This is considered misleading since it might confuse people into thinking you own the Petco brand, especially since the “0” closely resembles an “O”.
• It should not include too many capital letters, symbols, or unnecessary punctuation.
  • An example is “@@@@THE! B3ST! PAGE! 3V3R!!$!@$%!% ®”
    • Not only is this difficult to read, but it also looks spammy (something Facebook is looking to avoid completely.
• Do not include descriptions of your business in the name.
  • For example, “Best Pizza In Boston – We have the best food in the state!”
    • This is much more suited for the ‘About’ section of your Facebook page.
• Steer clear of broad or non-specific terms and places.
  • Example: “Los Angeles” or “Facebook”
• Make sure it doesn’t break any of Facebook’s rules, like using bad language or violating someone’s rights.

All you need to do is follow these basic rules and you should be good to go!

How Long Does Facebook Take to Review a Name Change for a Page?

After putting in a name change request, Facebook checks if your suggested name meets their standards.

The review time can range from a few days to longer, but typically takes between 3 to 14 days.

You’ll get a notification from Facebook about your request’s outcome, so be sure to check your email and Facebook notifications during this time.

Is There a Limit to How Often I Can Change My Page’s Name on Facebook?

While you can change your page’s name more than once, in our honest opinion, you should try to limit how often you do it.

Sometimes Facebook may place restrictions if it happens too often.

Sometimes your followers may get confused and unfollow.

Ultimately, it’s better to pick a name that will suit you for the foreseeable future to avoid any unnecessary problems.

Will People Unlike My Page if I Change the Name?

Good news: It’s unlikely that many people will unlike or unfollow a page after a name change.

Facebook themselves have said that a low percentage of people unlike/unfollow a page after a name change.

So if you have thousands of fans and followers, you’re probably not going to notice a big drop.

Note: There may be a sudden influx of unlikes within the first couple days (since Facebook sends out notifications of Page name changes), but it should settle down afterwards.

What Can I Do if Facebook Doesn’t Approve My Page Name Change?

If your request gets denied, you can try:

• Double-checking Facebook’s naming guidelines to see if your new name follows them.
• Making sure your chosen name closely matches your page’s content.
• Omitting general terms or symbols that might be causing issues.

If you still think that there was a mistake, you can ask for a manual review by reaching out to Facebook support. From there, they can either approve or reject you.

Does Changing My Page’s Name on Facebook Impact Its Followers or Posts?

No, updating your page’s name won’t affect your followers or previous posts.

That being said, it’s probably best if you let your followers know about the name change to avoid any confusion.