Instagram is no longer just a platform for sharing photos and videos, but a powerful place for engaging with your target audience in real-time. One of the most popular interactive features for users is the ability to create a poll on their Stories. Polls not only spice up your Stories, but also increase engagement that can give you valuable feedback.
Not sure how to do a poll on Instagram? This article is going to cover all the basics to get you posting polls on Instagram like a pro in no time.
Step 1 – Access the Stories Feature
To start, you’ll need to get to the Stories mode on Instagram. Here’s how:
- Click on the camera icon in the upper left corner of the screen, or swipe right from anywhere on your feed.
- You can now take a new photo or video in the Stories camera, or upload something from your personal camera roll.
Step 2 – Add a Poll to Your Story
Once you have your Story post ready, it’s time to add your poll:
- Swipe up or tap the sticker icon at the top of the screen to open the sticker tray.
- Find and tap the “Poll” sticker. This will add a default “Yes/No” poll to your photo or video.
- Tap on the text to customize your question and the poll options because you’re not limited to just yes and no! You can edit them to whatever you want, so now is your time to get creative.
Step 3 – Customize and Share Your Poll
After setting up your Instagram poll:
- You can drag the poll sticker to place it wherever you prefer on your screen.
- Pinch to resize if needed.
- Once you’re satisfied with how your poll looks, click on “Your Story” or “Close Friends” to share it with all your followers, or a select group.
Step 4 – View Your Poll Results
- Open your story and swipe up. You’ll see the number of views and the results of the poll.
- Each viewer’s choice is displayed, allowing you to see how individual followers voted. This can be useful for gauging public opinion or just for fun insights into your audience’s preferences.
Tips for Creating Effective Instagram Polls
Creating polls on Instagram is easy, but making them effective involves a bit more consideration:
- Ask Engaging Questions: Your questions should be relevant, interesting and engaging to encourage participation. Whether it’s a simple preference query or feedback about a product, make sure it resonates with your audience.
- Timing is Everything: Since polls in Stories only last for 24 hours, consider when your audience is most active on Instagram to maximize responses.
- Use Visually Appealing Content: The background photo or video should be visually pleasing and relevant to the question you’ve posted for your poll. This can impact the number of interactions you get.
- Analyze the Feedback: Use the insights you’ve gained from poll responses to shape future content, make decisions or improve products and services.
Final Insights
To sum it up, Instagram polls are a fantastic way to make your Instagram Stories more engaging for your audience. They not only engage your followers but also give you quick insights into their preferences and opinions. By following these simple steps and tips, you can create effective polls that boost engagement and improve your Instagram strategy.