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How to Make Another Instagram Account

Published April 26, 2024

Gone are the days of Instagram just being for personal use. It’s become a versatile platform where users can manage multiple accounts for various purposes such as personal interests, businesses, or creative projects.

If you’re looking to expand your Instagram presence with an additional account, you’re in the right place. This guide will walk you through the process of creating another Instagram account, making it easy to juggle between your different online personas.

Why Should I Make Another Instagram Account?

There are several reasons why users may want to make another Instagram account, such as:

  • Separate Your Professional and Personal Life: Keeping your personal life separate from your professional posts can help you maintain privacy and cater content to targeted audiences.
  • Niche Marketing: If you have varied interests or businesses, separate accounts allow you to tailor content specifically to different audiences.
  • Creative Outlets: Having another account can serve as a dedicated space for hobbies and creative endeavors, allowing you to explore other interests without cluttering your main profile.

How to Make Another Instagram Account

If you want to create another Instagram account, the good news is that the platform makes it easy to do.

  • Open Instagram: Open up the Instagram app to your current account.
  • Go to Your Profile: Click on your profile picture at the bottom right to go to your profile page.
  • Access the Menu: Click on the three horizontal lines at the top right corner. Select ‘Settings.’
  • Add Another Account: Scroll down to the bottom of the ‘Settings’ menu and you will see an option for ‘Add Account.’ Tap on it.
  • Create New Account: Select ‘Create New Account’ from the menu. Instagram will prompt you to choose a new username. Make sure it’s different from your current one, as Instagram will check availability.
  • Set Up Your Profile: Follow the instructions to set up your new Instagram account. You’ll need to enter your email address or phone number if you want your account to be entirely separate from your existing one. Otherwise, Instagram allows you to create a new account with the same login details as your existing account for easier management.
  • Complete Setup: Choose a password for your new account and complete the setup by filling in any required information needed.
  • Switch Between Accounts: Once your new account is set up, you can switch between accounts without logging out. All you need to do is go to your profile, tap on your username at the top and select the account you want to switch to from the drop-down list. Instagram lets you have four accounts logged in at once.

Tips for Managing Multiple Instagram Accounts

  • Use Different Email Addresses: To keep accounts completely separate, make sure you use different email addresses.
  • Use Instagram’s Switch Feature: Instagram’s account switching feature makes it easy to move between profiles without having to log in and out.
  • Maintain Separate Content Strategies: Keep your content targeted to the specific audiences of each account.
  • Stay Organized: Managing multiple accounts can be challenging. Use planning tools and content calendars to keep track of what to post and when.

Final Thoughts

Creating and managing multiple Instagram accounts can enhance your social media strategy and help you reach diverse groups effectively. Following these steps can help you create a new account and engage with your audience in more ways than one.

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Written By:
AUTHOR & EDITOR-IN-CHIEF

Jessica is a consultant, researcher, and the editor-in-chief of the Buzzoid blog, who specializes in social media, marketing, and digital strategy. She is a graduate of Antioch College and earned her MBA at Boston College’s Carroll Graduate School of Management, specializing in STEM Management.

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