Many content creators on Instagram aren’t limited to the platform. These users have found a way to build engagement on other social media platforms like YouTube, and so can you.
In your YouTube journey, you might need to leverage your Instagram community to popularize your YouTube content. This might involve you posting the video to Instagram to boost engagements.
Instagram doesn’t directly allow uploading YouTube videos. The only option is downloading the video, formatting it for Instagram, and reuploading it as a post or reel.
However, there are still ways to share your YouTube content and engage your Instagram audience. With this article, we’ll give you a guide to your options.
Sharing a Link
This is the most basic approach. Simply copy the YouTube video link and paste it into your Instagram caption along with a compelling description. Unleash your inner sweet talker, you know you’ve got it.
Unfortunately, Instagram doesn’t preview linked content. This means your viewers would need to tap the link to leave the platform and watch the video on YouTube. Some people may not be too keen on doing that.
Sharing a Teaser Clip
You can go for the cinematic route and post a teaser to Instagram. You can download a short, engaging clip from your YouTube video and upload it as an Instagram post or Story. The emphasis should be on “Engaging” because it will serve as the hook that pulls viewers to your YouTube channel.
You can end your clip with a clear message that encourages your followers to watch the full video on YouTube.
Sharing Screenshots With Text:
If a Teaser Clip can’t work, a screenshot can suffice. Capture some eye-catching screenshots from your YouTube video and use them as Instagram Posts. They may not be as effective as teasers, but they can do a lot of good when applied properly.
You should write engaging captions that summarize key points from the video and entice your viewers to learn more. Give your followers crumbs, so they can get to your video on YouTube to see the rest.
Going Live on Instagram
An Instagram Live session can also work for you. Sure, we’re diverting from the main question, which is “How to post a YouTube video on Instagram,” but these are some good tips too.
If your YouTube video is about a live event or discussion, you can host a live session on Instagram to answer questions and interact directly with your audience. Mention your YouTube channel a few times during the live session and encourage viewers to subscribe and watch your content.
Additional Tips
- Cross-promote: Announce your Instagram posts on your YouTube channel and vice versa to drive traffic between platforms.
- Use Instagram Stories: Share behind-the-scenes glimpses from your YouTube video creation process to build anticipation and connect with your audience on a personal level.
- Run Contests and Giveaways: Encourage engagement by offering prizes for viewers who watch your YouTube video and interact with your Instagram posts.
Remember, the best approach depends on your specific video and audience. Experiment with different methods to see what resonates best.
By following these tips, you may not be able to post a YouTube video on Instagram, but you can promote your YouTube content on Instagram and expand your reach.
