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How to Repost a Reel on Instagram

Published March 17, 2024

Scrolling through your Instagram Reels can be like prospecting for gold. You spend a large amount of time going through some generic stuff, then you alight on one that is just pure gold.

At this point, you might think of reposting this reel for your followers to see. You don’t want to enjoy this alone, do you? But the million-dollar question is this: how do you repost a Reel on Instagram?

Instagram doesn’t have a repost button, but there are a few features that would come in handy for you in this scenario. Let’s get to them.

Why Repost a Reel on Instagram?

Before getting to the ‘How,’ let’s take on the ‘Why’. There are a few reasons why you might want to repost an Instagram Reel. They may include:

  • Increased Engagement: Sharing high-quality, engaging Reels created by others can attract new followers and boost engagement on your profile. By showcasing diverse perspectives and content, you can keep your audience interested and spark conversations. Try new exciting things to keep your followers entertained.
  • Content Curation: Finding consistently engaging content to create can be tricky. This is why many creators turn to reposting once in a while. Reposting allows you to curate interesting and relevant content for your audience, without as much time and stress. It saves you the effort while still offering valuable entertainment.
  • Supporting Creators: Sharing the work of creators you admire can show your appreciation and expose them to a wider audience. This can contribute to a supportive online community and foster valuable connections. You may be on the receiving end of those one day. Who knows?
  • Adding Value: If you find a Reel that perfectly complements your content or aligns with your brand message, you can repost it with proper credit. That can add value to your profile and reinforce your identity.

How Can I Repost a Reel on Instagram?

The method of reposting a reel on Instagram differs depending on the medium you wish to repost it as. It is quite easy to repost an Instagram Reel as a story, but a bit trickier to repost it as a Reel.

How to Repost a Reel as a Story

  • Get to the reel you want to share.
  • Tap on the paper airplane in the bottom right corner of the screen. This will open the sharing menu.
  • Tap on ‘Add to story’ and Instagram will take you to the story edit screen. You can then customize the Reel by adding captions, stickers, or filters before posting.

How to Repost a Reel as a Feed Post

This method involves downloading the reel and posting it manually. Here’s how it’s done:

  • Get to the reel you want to share.
  • Tap on the paper airplane in the bottom right corner of the screen. This will open the sharing menu.
  • Here, tap on ‘Download’ and Instagram will download the Reel to your device storage.
  • Once there, you can now post the content like a regular post.

Reposting is best if you give the original creator credit for their work. With that, you can repost content while ensuring that the original creator gets some well-needed exposure. Follow these steps and repost with ease.

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Written By:
AUTHOR & EDITOR-IN-CHIEF

Jessica is a consultant, researcher, and the editor-in-chief of the Buzzoid blog, who specializes in social media, marketing, and digital strategy. She is a graduate of Antioch College and earned her MBA at Boston College’s Carroll Graduate School of Management, specializing in STEM Management.

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