If you’ve spent time watching live streams or video content on Facebook, you may have noticed a feature called Stars. But what exactly are they? Simply put, Facebook Stars are a way for viewers to support their favorite creators and show appreciation during live streams or video content. This interactive feature allows fans to contribute financially while engaging with creators in real-time.
Here’s everything you need to know about what Stars are on Facebook and how they work.
What Are Facebook Stars?
Facebook Stars are a virtual currency that viewers can purchase and send to creators during live streams or on eligible video content. When a viewer sends Stars, Facebook pays the creator a portion of the revenue, making it a fun and interactive way to support content creators.
How It Works
- 1 Star equals $0.01 USD for the creator.
- Stars are purchased by viewers using real money through Facebook.
How Do Facebook Stars Work?
Here’s how Stars typically function.
Viewers Purchase Stars
Fans can buy Stars in bundles through the platform. For example, $1.99 may buy 100 Stars.
Send Stars to Creators
During a live stream or on eligible videos, viewers can send Stars to creators by tapping the Stars icon.
Creators Receive Payments
Facebook converts the Stars into monetary earnings and pays the creator, minus a small fee for processing.
How to Use Facebook Stars as a Viewer
If you’re a fan and want to support your favorite creator, here’s how you can use stars.
Buy Stars
- On Desktop: Go to the live stream or video, click the Stars icon, and select a bundle to purchase.
- On Mobile: Tap the Stars icon in the chat or comments section and follow the prompts to buy.
Send Stars
- While watching a live stream, click or tap the Stars icon to send a specific amount.
- Add a personalized message to let the creator know why you appreciate their content.
Check Your Balance
- After purchasing Stars, you can check your balance in the Stars Store on Facebook.
How to Enable Facebook Stars as a Creator
If you’re a content creator, you can enable Stars to monetize your live streams and videos. Here’s how.
Meet Eligibility Requirements
- You must have a Facebook Page or profile that meets the platform’s community guidelines.
- Make sure you’ve enabled monetization and comply with Partner Program requirements.
Enable Stars
- Go to Creator Studio > Monetization > Stars to set it up.
Interact With Your Fans
- Acknowledge fans who send Stars during live streams to build engagement and encourage more support.
Why Use Facebook Stars?
Benefits
- For Creators: A direct way to earn income from their content.
- For Viewers: A meaningful way to support creators they love.
Final Thoughts
Facebook Stars offer a creative and rewarding way for fans to connect with creators while helping them earn money. Whether you’re a fan looking to support content or a creating wanting to monetize, Stars add value to the Facebook experience.
