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What Is TikTok Now?

Published August 8, 2024

With TikTok continuously growing in popularity, the social media platform is constantly looking for ways to improve and become more feature-rich. It is from this drive that TikTok Now has emerged.

How TikTok Now Works

What is TokTok Now? It is a new form of content where TikTok users are invited to show off a different perspective of their daily lives. Essentially, it involves you taking a photo using both the front and back cameras of your phone.

How it works is that every day, you will be prompted by TikTok to share something to your followers. You will be prompted via a pop-up window that says “Time is Now” accompanied with a countdown. Once you see it, act fast because otherwise you will miss your chance.

Note: If you miss it, you will have to wait until the next day to do a Now update.

TikTok Now Vs Bereal

This might sound similar to the core functionality of BeReal, another social networking app that invented the concept. TikTok popularized it with TikTok Now so that users of the app can take a photo of what they are doing and also a photo of themselves, and do so every day. Furthermore, a feature TikTok provides that BeReal does not is that you have the option of taking up to a 10-second video.

Another key difference is that TikTok Now comes as a separate app. The advantage of this is that you will get separate notifications. This ensures that you won’t miss the prompt to create and share a TikTok Now update amid a barrage of notifications you may be receiving on TikTok.

Where Is TikTok Now Available?

Depending on when you read this, TikTok Now may or may not be available in your area. Currently, the app is available in an increasing number of regions, and is likely to become available for download for you soon if it has not already.

Conclusion

The answer to the question “What is TikTok Now?” is simply that it is a new app TikTok offers as an alternative to BeReal that also has a video option. Getting prompted daily to take two photos or a video of what you’re doing at that moment is a fun way to engage with your followers.

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Written By:
AUTHOR & EDITOR-IN-CHIEF
Jessica is a writer who specializes in social media, marketing, and digital strategy. She is a graduate of Antioch College and earned her MBA at Boston College’s Carroll Graduate School of Management, specializing in STEM Management. Her work has been published in numerous academic journals and mainstream publications. She lives in New England with her husband, two children, and three dogs.
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