AUTHOR & EDITOR-IN-CHIEF

Jessica is a consultant, researcher, and the editor-in-chief of the Buzzoid blog, who specializes in social media, marketing, and digital strategy. She is a graduate of Antioch College and earned her MBA at Boston College’s Carroll Graduate School of Management, specializing in STEM Management.

Jessica began her career working for one of the nation’s largest consulting firms. She quickly developed unique expertise in the use of machine learning and other advanced technologies to advance effective social media marketing strategies. Jessica became the consulting firm’s go-to expert on the subject, working on the development of social media campaigns for many Fortune 100 companies.

Jessica returned to the academic world for a short time as a professor at MIT, where her advanced research earned her a reputation as one of America’s top social media experts. Her work was published in numerous academic journals and mainstream publications, and she appeared on broadcast outlets including NPR and CNN to share her expertise.

Jessica was enticed back to the public sector by a major social media platform, where she worked as vice president of research and development, before agreeing to join Buzzoid as our social media marketing consultant, editor-in-chief, and chief author.

Jessica is a pillar of Buzzoid’s operations because of the many hats she wears: supervising the quality of all our products and services, editing the Buzzoid blog, writing and publishing research-based content about Instagram and TikTok, and moderating our podcasts on social media marketing and the growing role of artificial intelligence in social media services. Among many other projects, she pioneered our first-in-the-industry advanced AI Instagram comments service.

Jessica enjoys biking and skiing, and she lives in New England with her husband, two children, and three dogs.

Top 20 Most Followed Instagram Accounts (2025)
With over 1 billion users worldwide, Instagram continues to dominate the world of social media. Celebrities, brands, and influencers alike have increased their follower counts by tens of millions. In 2025, the most followed Instagram accounts belong to celebrity influencers who have a large fan base on the platform. They use their Instagram accounts to […]
See the Most Liked Instagram Posts of All Time (2025)
Standing out on Instagram takes more than just good content. You need to understand your post timing, interact with your audience, and have a finger on the pulse of current trends. The most liked posts on Instagram are usually made by global celebrities who not only nail these tactics, but also have a large and […]
Instagram Infographic: Eye-Opening Stats (Updated 2025)
Instagram’s popularity is growing at an alarming rate. The number of users on the social network continues to increase daily, as does engagement. When Instagram was first released many marketers weren’t sure how to use it to their advantage. Now that Instagram offers a self-serve ad platform, more businesses are taking note. We decided to […]
This Is How The Instagram Algorithm Works (2025)
Understanding the Instagram Algorithm If you are an internet marketer, an influencer, or any other sort of digital entrepreneur who relies on Instagram for sales, traffic, or just exposure, then you are surely aware of the new Instagram algorithm. One of the biggest things you can do to ensure your success while you use Instagram is […]
Everything You Need To Know About Instagram Analytics (2025)
How long has it been since you really delved into your numbers on your Instagram account? You might be keeping up with your amounts of followers and likes, and trying to post quality content on a regular basis, but are you being as proactive as possible in making sure your Instagram content is actually seen […]

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