AUTHOR & EDITOR-IN-CHIEF

Jessica is a consultant, researcher, and the editor-in-chief of the Buzzoid blog, who specializes in social media, marketing, and digital strategy. She is a graduate of Antioch College and earned her MBA at Boston College’s Carroll Graduate School of Management, specializing in STEM Management.

Jessica began her career working for one of the nation’s largest consulting firms. She quickly developed unique expertise in the use of machine learning and other advanced technologies to advance effective social media marketing strategies. Jessica became the consulting firm’s go-to expert on the subject, working on the development of social media campaigns for many Fortune 100 companies.

Jessica returned to the academic world for a short time as a professor at MIT, where her advanced research earned her a reputation as one of America’s top social media experts. Her work was published in numerous academic journals and mainstream publications, and she appeared on broadcast outlets including NPR and CNN to share her expertise.

Jessica was enticed back to the public sector by a major social media platform, where she worked as vice president of research and development, before agreeing to join Buzzoid as our social media marketing consultant, editor-in-chief, and chief author.

Jessica is a pillar of Buzzoid’s operations because of the many hats she wears: supervising the quality of all our products and services, editing the Buzzoid blog, writing and publishing research-based content about Instagram and TikTok, and moderating our podcasts on social media marketing and the growing role of artificial intelligence in social media services. Among many other projects, she pioneered our first-in-the-industry advanced AI Instagram comments service.

Jessica enjoys biking and skiing, and she lives in New England with her husband, two children, and three dogs.

The Ultimate Roundup: Who Has the Most YouTube Subscribers in 2023?
With a little over 2.5 billion users, YouTube is one of the most successful social media platforms in the world. However, despite the astonishing number of active accounts, making it big on the platform is often quite challenging. If you’re wondering what type of content performs the best on YouTube, read on. We’ll offer you […]
Ratio on TikTok: What It Means and How to Overcome It
TikTok is famous for many challenges and trends that spread across the platform like wildfire. Getting “ratioed” is one of them, but unlike the other trends, it didn’t originate on TikTok. Instead, the birthplace of “ratioing” is actually Twitter, where a tweet gets ratioed if it receives more comments than likes. Generally speaking, this phenomenon […]
Unveiling YouTube’s Dislike Removal: Understanding the Motives Behind the Change
It was the November of 2021. The world was still recuperating from global health-related events, and people were spending a lot more time online than usual. Shockingly, YouTube made a change that remains controversial, even a year and a half after the fact. Namely, across the platform, the dislike count was made private. The only […]
Unlock Your New Identity: How to Change Your TikTok Username With Ease
If you are posting videos on TikTok, you probably already know that a username is a crucial part of your online presence. It’s the first thing people see when they visit your profile, and it can make or break their decision to follow you. But what happens if you outgrow your present handle or decide […]
Unleashing the Power of YouTube Premium: What You Need to Know
YouTube is a fascinating platform for both earning money and reaching broad levels of fame. It’s the entire world’s go-to website (and app) for watching video content for free. Well, the majority of content is for free, at least, and it does include a lot of ads and restrictions. But what if there was a […]
Top 10 Most Liked Instagram Posts in 2025
Interestingly enough, in a single day, 95 million new posts are uploaded to Instagram. Such a wealth of content is mind-boggling, and it’s hard to imagine how anyone could stand out with such competition. And yet, some posts manage to rake in millions of likes, carving their URLs in Instagram history. As expected, most of […]
Top 8 Effective Methods for Blocking YouTube: The 2023 Update
Protecting children online is a goal most of us want to achieve. After all, with millions of gigabytes of data online, your little ones are going to run into some unsavory material sooner or later. Sadly, a lot of it is available on popular websites and apps like Instagram, TikTok, and YouTube. There’s also another […]
Tips on Reposting an Instagram Story (Tagged or Not)
Instagram stories are an excellent way of highlighting specific moments or events and interacting with your followers. Everyone, from major influencers to famous brands, uses stories to increase their views and engagement. However, one major feature of Instagram stories is the fact that they disappear after 24 hours. So, let’s say that you spot a […]
Tips and Tricks for Getting Instagram Music to Work Again
Audio, and especially music, gives depth to a social media post, a whole new dimension that draws the viewers in. Whether you add music to your posts or stories, you’re bound to get great engagement from your followers. But as it often happens, features can glitch out. All of a sudden, you may not be […]
20 Tips and Tricks for Getting 1K Followers on Instagram in 5 Minutes
Are you a user who wants to get more recognition than others? No matter what your main goal is with your Instagram profile, you know you’ll need as many followers as possible to succeed. And the more users visit your page, the more push you’ll get from the algorithm. Of course, growing a platform organically, […]
Tips & Tricks: How to Tell If Someone Has Blocked You on Instagram
Are you wondering why you suddenly can’t find your friend’s Instagram page? Are you unable to see their posts or send them direct messages? If so, they may have blocked or restricted you on Instagram. It can be annoying and confusing to be blocked on social media but don’t worry — you’re not alone. In […]

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